Se pensi che la tua azienda non abbia una storia da raccontare, è perché forse non sai cosa potresti promuovere. Ecco qualche idea. Presenta un prodotto, un articolo, un servizio e spiegalo in un video. Gli schermi digitali in un negozio hanno lo scopo primario di...
Quando i clienti visitano uno showroom – per acquistare una macchina nuova, un mobile o un paio di scarpe – fanno un’esperienza di shopping sempre reale e vera perché possono toccare i prodotti, li provano, li testano personalmente. Mentre le...
Se sei il proprietario di un ristorante, sai che non è il cibo a richiamare i clienti più e più volte. È l’ambiente, il mood, l’atmosfera, è l’esperienza che vivono durante il pranzo o la cena. I prodotti poi, seppur ricercati, da soli non bastano...
Le attività commerciali hanno bisogno sempre più di idee di marketing divertenti ed interessanti che possano portare nuovi clienti e fidelizzare quelli esistenti. Ecco alcune strategie promozionali semplici ma coinvolgenti! 1. La campagna pubblicitaria. Non puoi...
Le persone da sempre creano musica, la suonano, la ascoltano. Essa influenza il nostro comportamento perché agisce direttamente sul cervello e gli esperti di marketing, con una solida conoscenza del settore vendita, la usano per convogliare le scelte degli acquirenti....
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